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Coaching Fees


Coaching fees are based on several factors – frequency of desired one-on-one coaching, length of training period, amount of  training plan detail desired/needed, race distance, single or multisport program, and other aspects of an athlete/coach relationship. Specific content of an athlete’s individualized training plan and/or personal coaching is dictated by his/her training and racing needs and desires.

  • Fitness & Performance Level Determination

  • Nutritional Needs for Training and Racing

  • Stretching & Flexibility Ability vs Need

  • Psychological Profiling and Enhancement

  • Sport Intensity, Frequency, and Volume Interface

  • Balancing Training & Non-Training Priorities

  • Strength Needs for Power & Endurance

  • Goal and Race Consideration and Selection

  • Melding Sport Specificity, Constraints, and Needs

  • Consideration of Individual Athlete-Specific Wants

  • Discussion of Coach-Identified Needed Emphasis

  • Quantity of Personalized Coaching Sessions

Three levels of training plan complexity justify different fee costs -- the number of sports, the detail of the workouts and the program presentation will impact the associated cost.

A minimum 3-month training committment is required to initiate a training agreement; little can be accomplished in less time to show improved fitness, compile/compare test data, adjust/comfirm the effectiveness of the individualized training plan and confirm realistic goal/race selections. The different fee options are listed below.

A minimum of one 1-hour monthly meeting is required each month at a $50.00 fee. The session would be ideally be the last week of a month and face-to-face to discuss that month's workouts, frequency, volume, etc. for effectiveness AND to outline the adjustment and/or focus for the coming month. The fee is in addition to the different fee for the coaching "tiers" for a minimum of 3-month blocks.

A minimum of one 1-hour coaching session is required each month at a $75.00 fee. If two or more sessions are paid for when the 3-month block and monthly meeting costs are paid, the cost of each session is $50.00 each. Sessions paid for but not used can only be carried over to the next month. If not used in the second month, the fee is lost. Coaching sessions are 60 minutes and can be extended in 15 minute blocks at additional cost.

Email and text contact is unlimited; telephone calls are highly encouraged for clarity and real-time attention. I will call weekly as an interim coordination leading up to a monthly meeting/conference.

Training Plan with Coaching Sessions


“Performance Plus”

Cost is $200 per month for a 3-sport plan; $150 per month for a 2-sport plan; $100 per month for a 1-sport plan. A computer program called “Calendar Creator” (provided free) is used to show the sport, intensity, and duration of each workout (WKO) via a "periodization" methodology. Videos and reading material pertinent to the sport(s) and racing are available upon request; unlimited access for email or phone consultation are included. The schedule is closely monitored for effectiveness and validated or revised each month as required. A $50 initial “start up” fee is levied to cover administrative requirements -- three 1-hour counseling sessions one 1-hour coaching session are also need to be paid for when the 3-month training plan agreement is initiated.

Example Costs - 2-sport plan/$150 for minimum 3 months ($450), 3 monthly meetings($150) and  3 coaching session ($225) and $50 "start up" fee = $875.00  

“Competitive Edge”

Cost is $200 per month using TrainingPeaks Professional Edition software for data storage, transfer, and revision; it is a detailed, comprehensive program that includes graphics, log capability, nutritional data, and much more. Go to for a preview of what it and I can offer you. Your access to TrainingPeaks via the Internet is included in the monthly plan fee. WKO files  from GPS, Power, and HRMs are downloadable into TrainingPeaks and I will provide specific critique and feedback on two (2) files per month. VHS and DVDs and printed articles will be provided on a recurring basis and as requested. There is an initial “start up” fee of $75;  the three-month block of pre-paid training, monthly conferences and a coaching session round out the costs.

Example Costs - 3-sport plan/$200 for minimum 3 months ($600), 3 monthly conferences ($225) and 3 coaching session ($150) and $50 "start up" fee = $1,025.00  

“Podium Finish”

Cost is $300 per month using TrainingPeaks WKO+ for the training plan, files, and downloads. WKO+ is a state-of-the-art program; it’s sophisticated, detailed computer capabilities provides all the features of TrainingPeaks Professional Edition, plus more for power WKO and race performance evaluation. A power meter is required to get maximum benefit for cycling WKOs — a critique of power-based effort, efficiency, and recommendations will be provided for four (4) files per month. The monthly fee includes Internet access to TrainingPeaks WKO+.  There is an initial “start up” fee of $100.The three-month block of pre-paid training, monthly conferences and a coaching session round out the costs.

Example Costs - 3-sport plan/$300 for minimum 3 months ($900), 3 monthly conferences ($150) and 3 coaching session ($225) and $100 "start up" fee = $1325.00  

Initial Interview Costs


There is no fee for a face-to-face initial interview that results in developing a training plan/coaching agreement; the cost is included in the “initial start up fee” stated above. There is a $75 fee if the interview does not result in a coaching and training plan agreement and is payable at the end of the meeting.

One-on-One Coaching Fees

$75 for one session prepaid quarterly, $50 for two or more. Ad hoc sessions (not pre-paid) are $75 each


Consists of one-on-one discussion or instruction and critique for most effective and efficient sport skill performance and knowledge. A session is approximately 60 minutes long; additional time over an hour will result in additional cost – see “Coaching Fee Variables, Recurring Payments and Stopping Coaching”, para 2,  below.

Coaching Fee Variables, Recurring Payments and Stopping Coaching


The client has the choice to select a date, time, and the sport workout from the published training plan for coaching; every effort will be made to accommodate the client. A monthly discussion meeting will be scheduled at a mutually agreed to time and date.

If a coaching session or discussion meeting is scheduled or anticipated to last LONGER than one hour OR travel outside the San Antonio area is required, AN ADDITIONAL COST (prorated at a $50-75 hourly fee)will be incurred. For example, if an hour-long session is agreed to and travel to and from the coaching location will take one hour, the cost to the client will be $100-$150. Exceptions may apply, but training sessions clearly over one hour or necessitating obvious travel time justify a fee increase.

A minimum 3-month coach/athlete agreement required. PAYMENT EACH 3-MONTH BLOCK ARE DUE DURING THE LAST 2 WEEKS BEFORE THE NEXT MONTH THAT BEGINS FOR THE NEW 3-MONTH AGREEMENT. If payment is not received before the start of the training month for which payment is due, THE PLAN FOR THE NEXT MONTH will not be available.

Coaching sessions/meetings paid for will be carried over to a subsequent month with mutual coordination and approval. If no attempt is made by the client to reschedule a paid session/meeting, is later than 15-minutes, or fails to meet an appointment, the client absorbs the cost of that session.

A written  agreement for ongoing training can be verbal or written – either party can ask that the agreement be put in writing (if in writing, it will contain the specifics of the agree,emt. The verbal OR written training/financial agreement can be terminated with two weeks advance notification to either party.

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